Guiding innovation within organisations can be found extremely difficult. However, there are some practical insights that we can share with you in this course on the topic of the human side of innovation. As Peter Drucker once stated an organisation only needs to do two things; marketing and innovating. Well, we can agree with the latter. But what do we need to manage innovation well when people are the most important factor steering this innovation? This course presented by Matt Arnold will give you insights into the human dynamics that come into action when navigating innovative projects within your organisation. Matt shares his sector experience and backs it up with theoretical frameworks. Following this course will give you as a manager, innovation lead or innovation team member practical insights into what you can do to overcome specific challenges and signal them before becoming derailers of success. Enrol today, and learn more about team dynamics, wayfinding and sense-making and how to apply them within your company.
Matt Arnold is the founder and Chief Catalyst at Spark Consulting Group. Matt has over 25 years of experience focused on brand strategy, innovation, and human-centred design.
He holds a BA in Communication Studies from The University of Iowa and an MS from Illinois State University. His research focused on computer-augmented group decision-making. Matt is a Certified Usability Analyst (CUA) and Certified Experience Analyst (CXA) through Human Factors International. Matt is a trained Strategic Doing ™ practitioner, trained by Purdue University's Agile Strategy Lab. He is also an adjunct lecturer at the University of Iowa, where he teaches the management course Leading Innovation, which focuses on the knowledge and skills needed to lead teams and organizations—formally or informally—to achieve sustainable innovation culture, strategy, execution, and outcomes.